News

Slingshot wins NSW Business Chamber’s media account

Independent media agency Slingshot has won the strategy, planning and buying account for NSW Business Chamber, effective immediately.

The appointment follows a competitive pitch, and follows Slingshot’s recent win of the Daikin account.

The NSW Business Chamber offers advocacy, advisory and networking services to Australian businesses.

“The Chamber is dedicated to helping businesses of all sizes to maximise their potential,” said Slingshot’s chief innovation officer and partner, Simon Corbett.

“As an independent Australian owned business, we love that. The team are amazing, their mission is inspiring, and we couldn’t be working with them at a more exciting time in their history.”

The Chamber’s head of content and strategy, Genevieve Brock, added that Slingshot won the team over with its culture.

“As we embark on a digital transformation and reinvention of customer experience, we need a media partner to translate our business objectives into a strategic response and use data to drive results,” Brock said.

“Slingshot impressed us with their capabilities and culture. We are really looking forward to working together.”

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.