Social Soup nabs Pacific Magazines’ group sales manager Cara Norris

Influencer agency Social Soup has poached Pacific Magazines’ group sales manager of two and a half years, Cara Norris, who joins as its Melbourne-based group sales manager.

Norris joined Pacific Magazines in 2013 as a senior account manager before being promoted to agency manager one year later.

Cara Norris (Melbourne sales director), Justine Estigoy (Sydney campaign manager), Sharyn Smith (CEO/founder), Katie Palmer-Rose (commercial and strategy director) and Georgia O’Brien (Sydney sales director)

In addition, Social Soup has also hired Georgia O’Brien as its sales director in Sydney.

O’Brien joins Social Soup from her previous two-year stint at Lux Group where she was a sales director for PINCHme.

Throughout her career, O’Brien has also held positions at M&C Saatchi, DDB Sydney and Leo Burnett Sydney. Justine Estigoy has also been appointed by the influencer agency as a Sydney campaign manager.

Estigoy was formerly the content and brand partnerships manager at Multi-Channel Network.

Sharyn Smith, founder and CEO at Social Soup, said in a statement: “The influencer marketing landscape has evolved significantly since we launched Social Soup more than a decade ago, and it’s growing like never before as it becomes a key pillar in most marketing strategies.

“I am so pleased to welcome Cara, Georgia and Justine to the team as we grow our commercial and client service team to meet the increased demand for our influencer marketing expertise.”


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