Sophie Conway & Stuart Diver front Berlei’s Breast Cancer Awareness ads

September 24, 2021 10:16

For Breast Cancer Awareness Month (October), lingerie company Berlei has released a campaign with Breast Cancer Network Australia (BCNA) to encourage greater support for those affected by breast cancer.

Set to Marcia Hines’ disco song ‘You’, the campaign was created by Piglet Studio, its first campaign for Berlei.

The 30-second spot showcases people from across Australia that have been affected by breast cancer, including AFLW player Sophie Conway, Thredbo Landslide survivor Stuart Diver, Olympic Medallist Raelene Boyle and social justice advocate Aunty Pam Pedersen OAM.

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Anna Macdonald

Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

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