South Australian Government pitches media as incumbent MEC moves into Melbourne
The South Australian Government is pitching its master media buying contract putting incumbent of five years MEC on alert.
The contract is one of the biggest in the state, with a main media spend of $21.6m in the 12 months until October according to Nielsen data.
An announcement of a tender for the contract comes the same day as MEC announced it has launched its fourth Australian office in Melbourne which will be headed by Jenny Pham, with GE Money and GE Capital as foundation clients.
