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Southern Cross Austereo admits 9HD and 9Life will be taken off-air in switch-over

Southern Cross Austereo (SCA) has admitted it will have to take the high definition channel 9HD and lifestyle channel 9Life off-air as the regional broadcaster prepares to switch over its content in regional areas in Queensland, Southern NSW and Victoria from Ten to Nine.

Channel-Nine-SouthernCrossAustereo-joined-logosThe TV network says it has ordered the technology but has admitted it will not be ready for switch-over on July 1 and that it could be up to six weeks before it’s  ready.

“SCA will broadcast 9HD on channel 50 on viewers’ remote control and 9Life on channel 54 of viewers’ remote control but the two channels will not be immediately available on 1 July,” said an SCA spokeswoman.

“We have ordered the new equipment we need to broadcast the two channels and as soon as we are able, we will put them to air.

Screen Shot 2016-06-14 at 5.14.34 pmThe move means major sporting events such as the final State of Origin match, potentially, may not be broadcast in HD.

Regional viewers impacted by the change do have the option of watching a live stream of 9Life via the 9Now website while its unavailable for broadcast.

“They will both be up and running by mid-August at the latest,” said the SCA spokeswoman.

Nine launched both channels late last year with the TV network announcing at the end of April that it would switch its affiliate TV broadcast rights to Southern Cross Austereo from WIN Corporation as of July 1. 

Over the weekend, in the key market of northern New South Wales, where Nine owns a licence through NBN, SCA announced it has renewed its affiliation agreement with the Ten Network and will continue to broadcast TenNetwork programming.

The Northern NSW licence area includes the Gold Coast, Newcastle, Coffs Harbour and Tamworth. Unchanged, SCA will continue as before to sell these Ten programs to its national and local clients.

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