Sports still king on free-to-air TV
The blockbuster clash between Australia’s two biggest sports codes has given TV networks strong ratings over the long weekend, and once again proved that sports is still the king on free-to-air.
Collingwood’s AFL grand final wins over the Brisbane Lions delivered 2.46 million metro viewers for Seven on Saturday; the figure jumped to 3.85 million when counting regional and BVOD viewers.

L-R: the Collingwood Magpies and the Penrith Panthers. Source: AFL and NRL