Sportsbet piles into the Labor leadership battle
Online betting service Sportsbet has launched a tactical print campaign capitalising on Monday’s Labor election battle.
The ad features a photo of Julia Gillard and Kevin Rudd in close proximity, with Gillard whispering to Rudd that she’s betting on him.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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$1.15 wasn’t enough to risk a bet –
Julia’s almost become like Black Caviar – where he wins everything and the odds offered are so low (like $1.04 to win) that’s you can’t even have a flutter.
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