Stellar Concepts wins four new accounts
Stellar Concepts has been awarded the PR accounts for Valeant Pharmaceuticals, gizmo, OfferMe and the Australian Festival of Chamber Music events.
PR agency, Stellar Concepts, has won four new accounts in the first quarter of 2010 including Valeant Pharmaceuticals; two in the consumer tech space – gizmo and OfferMe; and the Australian Festival of Chamber Music’s Chefs in the North and Taste of Townsville events.
The scope of work for Valeant Pharmaceuticals includes brands Dr.LeWinn’s, Revitanail, Juice Beauty and Juice Organics. Stellar* will be responsible for brand re-positioning, media relations, consumer trial and engagement, sponsorships and celebrity seeding for Dr.LeWinn’s and a comprehensive media relations and publicity campaign for Revitanail, Juice Beauty and Juice Organics. Stellar* joins Ward6 and Ikon on Valeant’s agency roster.
gizmo is the category leader in providing home computer help including in-home support and tutorial sessions through a national support network of accredited technicians. A BRW Fast Starter 2009 company, they are the only company in Australia to be an official supplier to Microsoft and Apple with services including repairs and upgrades, advice services, home networking, data services and computer set-up.
OfferMe is Australia’s first group buy website offering products and services at a fraction of the cost due to using the benefits of bulk buying. Stellar* has been appointed to conduct a publicity campaign around the launch of OfferMe’s latest service, Group Serve and to raise awareness of the brand in general.
For the Australian Festival of Chamber Music, Stellar* will be responsible for publicising its Chefs in the North and Taste of Townsville events.
According to Victoria Tulloch, general manager of Stellar*: “We have had great kick-start to 2010 which we believe is due to a combination of our thirteen year credentials, senior team, the much welcome upswing in business confidence and the heavy investment we have made in social media and analytics over the last two years.”
These new clients join Stellar*’s diverse industry portfolio including: BlueScope Steel; ghd; Suntory including Cointreau, Louis XIII, Remy Martin, Midori and Hendricks; Singha beer; Batlow Apples; Cafe Sydney; Merivale and the Fragrance Foundation of Australia.”
Source: Stellar Concepts
