Studio Hawk launches debut podcast series ‘Beyond The Fold’
Studio Hawk has released its first podcast, featuring honest conversations with leaders behind some of Australia’s most influential brands.
The announcement:
StudioHawk, an award-winning global SEO agency, is proud to announce the release of its first-ever podcast, Beyond The Fold, a series of honest, one-on-one conversations with the founders, marketers, and business leaders behind some of Australia’s most exciting and influential brands.
Hosted by StudioHawk’s general manager, Lawrence Hitches, the podcast steps outside the agency’s SEO roots to create something broader: a platform for StudioHawk’s brilliant clients, partners, and wider community to share the real stories behind their success and inspire a new generation of marketers, entrepreneurs, and business minds.
“Beyond the Fold is about giving our community a voice,” says Hitches. “We work with some of the most creative, resilient, and forward-thinking people in business, and now we get to share those conversations with a much wider audience. This podcast is also a chance for us to open up the world of StudioHawk and connect with people beyond the SEO space, in a way that feels authentic, curious, and human.”
Season 1 features eight episodes released fortnightly, each offering a behind-the-scenes look at the origin stories, big moves, decisions, and unexpected lessons that have shaped these leaders’ journeys.
To launch the series, Lawrence is joined by Erin Deering, co-founder of iconic swimwear label Triangl, in a candid and compelling conversation about the reality of building a cult global brand, walking away at its peak, and rediscovering purpose-led business through the creation of her new fashion label, DEERING.
“We used to talk down the fact that we were a unicorn business. And now that I have a second business, I can very confidently say it (Triangl) was a unicorn business.”
Now, Erin is doing things differently:
“DEERING is so much more than just dressing people and clothes. It’s about fashion being a form of self-care, and how good you feel when you wear something amazing. It’s kind of like if you have a consumer brand that’s selling goods to someone, it is your duty to do that with integrity and to make them feel better.”
Upcoming guests include leaders from across fashion, events, tech, and e-commerce, offering sharp insights into what it takes to scale a brand, lead a team, and stay relevant in a rapidly evolving business landscape.
The podcast adds a fresh dimension for StudioHawk, reinforcing its role not just as an SEO agency but as a connector, storyteller, and supporter of ambitious, growing brands around the world.
The first episode of Beyond the Fold is now available on Spotify, Apple Podcasts and YouTube. New episodes will be released fortnightly.
To listen and learn more, visit: studiohawk.com.au/beyond-the-fold-podcast/
Source: Studio Hawk
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