STW reports increased revenues and profits despite ‘new normal’ of sluggish economy

Tim Burrowes

August 14, 2013 9:46

STW Group – Australia’s largest marketing holding group – has delivered increased revenues and profits, numbers released to the ASX today indicate.

The part WPP-owned company – whose dozens of agencies include Ikon Communications, Ogilvy, Howorth, TCO, Tongue and JWT – reported revenues up by 7.9 per cent to $176m in the financial year just ended. EBITDA profits rose by 6.9 per cent tom $35.7m.

STW’s CEO Mike Connaghan said: “This is a credible, hard fought result achieved in the ‘new normal’ of an extremely sluggish economy, and with a backdrop of political uncertainty and accelerating structural change in our industry.”

He said growth had come via new business, better specialist services and new revenue streams such as merchandising and shopper marketing.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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3 COMMENTS

Just sayin... 14 Aug 13

STW’s strategy to expand into Asia might be right, but their execution of that strategy is flawed unfortunately.

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Stu 15 Aug 13

“Just sayin…” – explain….

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Michael 15 Aug 13

I’m no financial wizard by any means, but if your revenues are up by $176 m and you have increasing debts of the same or even more ($194m,) then that’s not so good?

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