T2 releases first work from Cummins & Partners

Cummins & Partners has released its first work for T2, ‘Tea to the power of T2’ after being appointed to the account in June.

The 15-second ad asks “Which tea leaves you feeling like this?” as words flash across the scene such as “curious”, “colourful”, “zen”, “daring”, “heavenly” and “passion”.


The second 15-second ad follows the same format but shows different words such as “exotic”, “fearless”, “spicy” and “luxurious”.

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