Dr Mumbo

Tactical food packaging?

Hats off to the marketers at Froosh juices for having the stones to put this slogan on their bottles:

Froosh berlusconi

But a quick search shows the Danish company has also taken something of a tactical approach to its packaging, judging from this football related label after the World Cup this summer:

Froosh more bite than suarezHT: @michaeloreilly_

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.