News

TAFE shows Victorians getting acceptance letters to drive applications

TAFE Victoria has launched its ‘TAFE + Jobs’ campaign which is designed to drive enrolment and applications for courses starting next year.

The campaign features all different people of various ages getting their acceptance letter, striving to representing the diverse range of people and courses TAFE Victoria has.

Created by The Fuel Agency, the campaign will roll out across TV, out-of-home, radio and social.

Tim Kidman, CEO of The Fuel Agency, said in a statement: “Helping Victorians get the skills they need to land a great job really is a wonderful news story, and so we wanted to capture the moment of pure joy of when people land their dream job.”

The ads also endeavour to show the various courses for a diverse range of jobs.

Credits:

  • Creative Agency: The Fuel Agency
  • CEO: Tim Kidman
  • Creative Director: Ben Growns
  • Copywriter: Andrew Tanner
  • Art Director: Simon Yeo
  • Production: Adam O’Neill
  • Designer: Sebastian Sarria
  • Account Management: Faith Campbell
  • Production Company: Accordion Productions
  • Producers: Greg Toolen & Adam Litchfield
  • Director: Christopher Tovo
  • DOP: Adam Howden ACS
  • Editor: Ryan Brett
  • Audio Post: Windmill Audio
  • Photography: Thom Rigney Photography
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