Ten axes Celebrity Name Game

With Family Feud set to return to Ten, the decision has been made to axe Celebrity Name Game. Both shows are hosted by Grant Denyer.

The show had already been bumped from its 6pm timeslot and put on multi-channel 10 Bold, making way for a news slate which a Ten spokesperson said has been a very successful decision.

Celebrity Name Game has been axed

“We had a lot of fun bringing Celebrity Name Game to audiences,” the spokesperson said.

“As the news cycle continues to move rapidly, audiences have really engaged with the additional coverage from 10 News First in our 6pm timeslot. The News has lifted this timeslot 40% compared to its 2019 average which is a testament to the hard work and commitment of our fantastic news team.”

Family Feud won’t be returning to the 6pm timeslot, which it held before Celebrity Name Game, but will instead be a ‘primetime event’ according to Ten. The show will begin filming in July and will run for 10 episodes featuring frontline workers.

Family Feud was axed in 2018 because of flagging ratings. Denyer spoke out at the time that he believed the show had been too heavily relied on by the network, resulting in audiences becoming tired of it.

Pointless replaced Family Feud and was swiftly cancelled for poor ratings, before Celebrity Name Game premiered in May 2019. Its first episode drew 314,000 metro viewers. Family Feud was cancelled when it reached an average rating of 281,483 metro viewers a night.


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