Ten offers first look at The Bachelor

Tim Burrowes

June 17, 2014 6:45

Ten has launched its first trailer for the second season of The Bachelor.

https://www.youtube.com/watch?v=OqEas-JjOic

The reality dating show struggled to find an audience in its first outing last year, initially debuting to 669,000 metro viewers.

But as the series progressed it survived a change of timeslots and eventually delivered an audience of more than 1m for the series finale.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

Topics

1 COMMENTS

Annabelle Drumm 19 Jun 14

(sigh) I dunno. The last series was so watered down and contrived with bits constantly repeated as if we might forget what happened before the ad break, I don’t think I can be bothered watching a second time around.

User ID not verified.