Ten shares main channel win with Seven thanks to Bachelor Australia and Gogglebox
Ten shared a main channel win with Seven on Thursday night, thanks to big audience draws for Bachelor Australia and Gogglebox.
OzTAM’s overnight preliminary ratings showed Ten had the most watched non-news program of the evening, with a metro audience of 869,000 watching The Bachelor Australia. Gogglebox, which ran straight after the reality dating show, had an audience of 825,000.
Soph's feelings are starting to grow 💓 #TheBachelorAU pic.twitter.com/OENwSV3vT4
— The Bachelor Australia 🌹 (@TheBachelorAU) September 13, 2018
The two programs not only attracted the biggest audiences in their time slots, but also led key advertising demographics 16-39s, 18-49s and 25-54s.
As a result, Ten finished with a main channel share of 18.3%, which was equal to Seven’s. Nine came in third place on a 15.5% share, while ABC and SBS had shares of 10.5% and 5.1% respectively.
From a network perspective, Seven leapt ahead, with 30.8%, while Nine Network came in second, on 24.1%. Network Ten, which has one less multichannel than Seven and Nine, had a total share of 22.7%. ABC Network’s share was 15.4% and SBS Network’s share was 7%.
There was no AFL or NRL on Seven and Nine last night.
Seven’s most watched program of the evening was its 6pm news bulletin, with 915,000 metro viewers. It beat rival Nine News’ 890,000 and was the lead program of the night.
Up against Bachelor Australia at 7:30pm was Nine’s Driving Test followed by RBT. The two shows pulled in metro audiences of 463,000 and 472,000 respectively. Seven ran three consecutive episodes of Home and Away, which averaged 566,000 metro viewers.
In Melbourne, Adelaide and Perth, The Front Bar, which ran from 8:30pm, achieved its highest ever Thursday episode with 378,000 viewers.
ABC’s most watched show was its news bulletin, with 645,000 metro viewers. Outside of news, ABC’s most watched program was Grand Designs Australia, with 470,000 viewers.
