Ten’s flashmob special sends audience out of the door
Ten’s tribute to flashmobs, Mobbed, pulled in an audience of a dire 401,000 on Sunday night.
http://youtu.be/oNaxc9UY7vE
Airing in the 8.30pm timeslot, it was less than a third the size of the audience for Underbelly Razor, which rated 1.293m for Nine, according to preliminary metro ratings from OzTam.
Seven’s Bones rated 907,000 in the 8.30pm slot. Mobbed was also beaten by The No 1 Ladies Letective Agency on ABC1, which rated 702,000.
Although Mobbed rated dreadfully for Ten, it had been a surprise hit in the US – when the pilot aired on Fox 8 in March it pulled in more than 10m viewers, leading to a series being commissioned.
Meanwhile, in a rare triumph for current affairs, the top show of the night was 60 Minutes on Nine, which rated 1.372m.
Also on Nine, Frozen Planet, featuring the nature of the north and south poles, rated 1.236m, outrating Sunday Night (1.125m) on Seven which also focused on Antarctica.
For Seven, Wild Boys rated 899,000.
Nine comfortably won the ratings with a 25.2% share. Ten was fourth with 11.4%.
SBS1 had a terrible Sunday, vying with 7Two for joint ninth for the day.
Sunday’s top rating 15 TV shows:
- 60 Minutes Nine 1.372m
- Underbelly: Razor Nine 1.293m
- Seven News Seven 1.264m
- Frozen Planet Nine 1.236m
- Sunday Night Seven 1.125m
- Nine News Nine 1.009m
- Bones Seven 0.907m
- Wild Boys Seven 0.899m
- ABC News ABC 0.824m
- Junior Masterchef Ten 0.762m
- The No 1 Ladies Detective Agency ABC 0.702m
- Person of Interest Nine 0.650m
- Wide Open Road ABC 0.647m
- Castle Seven 0.626m
- Merlin Ten 0.622m
Sunday’s share:
- Nine: 25.2%
- Seven: 20.6%
- ABC1: 11.6%
- Ten: 11.4%
- One: 4.6%
- Gem: 4.2%
- GO!: 4.1%
- Eleven: 3.7%
- 7TWO 3.6%
- SBS1: 3.6%
- 7mate: 3.5%
- ABC2: 1.8%
- ABC News 24: 1.2%
- SBS2: 0.6%
- ABC3: 0.5%
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Concept lost in translation.
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Just watched the episode on YouTube – cried my eyes out .
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