The Avner Pancreatic Cancer Foundation appoints Sefiani Communications Group

The Avner Pancreatic Cancer Foundation has appointed Sefiani Communications Group to raise awareness of pancreatic cancer in Australia and motivate fundraising for more medical research into the disease on a low-bono basis.

Following the loss of soul legend Aretha Franklin to pancreatic cancer this week, the team decided to bring the launch of the campaign forward. The communications program will include media, government, influencer and advocacy outreach.

Foundation board member Peter Hosking explained how pancreatic cancer is a top five cancer with a survival rate of just 8% over five years, compared to breast cancer survival rate of 90% over five years.

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