The Bundy Agency bags four clients
Melbourne creative shop The Bundy Agency has secured a raft of new business, winning Boost Juice Bars, DeWalt, Methodist Ladies’ College some project work for Black & Decker.
The agency won Boost Juice Bars after a competitive pitch, and has been briefed to handle all communications, from creative to point of sale.
For power tools brand DeWalt, The Bundy Agency will be launching a point of sale and ambient media campaign.
MLC was also won via a pitch – with students among the client panel. The agency will be working on the girls’ school’s prospectus.
Bundy will also be working on a project for Black & Decker later in the year.
The wins come at a good time for the six year-old agency, with the marketing budgets of key clients Suncorp and Honda taking hits following the Queensland floods and Japanese earthquake.
The Bundy Agency’s founder and MD, former Singleton Ogilvy & Mather creative director Scott Bundy, said he wanted to take staff levels from 12 now to 20-30 people within the next five years.
“We were previously a high-end creative agency that didn’t have much in the way of account services. Now we have a strong account management function in place, and we’re very much a full service agency that is going places,” he said.
Congratulations Scott & Team – well done!
Great to see big brands having the confidence in smaller agencies.
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Well done Scott and Jane and the team
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is MLC that big a client? Whats the spend that a private girls schoold would command? I ask because i’m curious, you wouldnt think that they would have such a large advertising/marketing budget…
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Congratulations Scott and team, fantastic news!
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The MLC project is a prospectus….reckon a $3k designand typesetting project at best???
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Congrats on the new wins to Scott and the team.
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Closer to $35k on research alone, probably a bit of green left over for the creatives.
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I’m not being cynical – what exactly is an ‘ambient media campaign’ – I’m guessing its a ‘lo-fi’ campaign, but a definition would be much appreciated? Thanks
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awesome news, congrats to Scott and the team!
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