The General Store taps Marcus Tesoriero for chief creative officer gig

Creative agency The General Store has appointed Marcus Tesoriero as its chief creative officer. Tesoriero joins from Dentsu Creative, where he held the role of executive creative director for two and half years.

Tesoriero joined BWM Dentsu in 2020 and helped the agency merge with Isobar, as well as rebranding to Dentsu Creative earlier this year.

During his time, the agency secured several new clients including the American Express creative account.

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