The Iconic ditches the CCO role, formally appoints Robinson as CMO
The Iconic has formally appointed Joanna Robinson as its chief marketing officer, marking the online retailer’s recommitment to the CMO title almost two years after the departure of long serving chief marketer, Alexander Meyer.
Robinson was first appointed as interim CMO in April after chief customer officer, Dean Chadwick, exited the business to become CMO at accounting platform MYOB.
