The Jewellery Group signs on as iD Collective client

Comms agency iD Collective has signed The Jewellery Group as a client.

The announcement:

Full-service communications agency iD Collective, is on a path of continuous expansion, and its latest addition to their fashion & lifestyle portfolio is none other than The Jewellery Group, a prominent player in Australia’s jewellery retail sector.

The Jewellery Group, housing brands Zamels and Mazzuchelli’s, comprises over 60 stores, catering to both the mid-market & high-end jewellery segments with a product offering of International Diamond Brands, Luxury Swiss & Japanese Watches, as well as gift items suitable for everyone.

This partnership signifies a crucial juncture for the brand as it initiates a fresh digital strategy. The brand has enlisted iD to oversee their social media presence for Zamels and Mazzuchelli’s, coordinating monthly content shoots for both brands, providing creative direction, and managing paid advertising campaigns.

Executive director at iD collective, Amanda Booth, expressed her enthusiasm regarding the new partnership, stating “We’re thrilled to announce our partnership with The Jewellery Group, our newest venture in the fashion and lifestyle space. By leveraging our digital expertise, we’re confident The Jewellery Group will be a major player in the industry.”

iD Collective is a full-service, results-driven, and solution-focused creative communications agency.

Source: iD Collective


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