News

The Sir David Martin Foundation appoints Adhesive to its PR account

Adhesive has been appointed by the Sir David Martin Foundation to its PR account.

Adhesive will be responsible for publicising its annual fundraising event, Abseil for Youth. The agency’s remit also includes appointing ambassadors and driving awareness.

Adhesive will be responsible for publicising the annual Abseil for Youth campaign

Helen Connealy, general manager of Sir David Martin Foundation said: “Abseil for Youth is an exhilarating, annual event that helps us achieve the majority of donations. This year the addition of a new zip line challenge will entice even more to take part. However, we also want those who take part and those who donate to know exactly where and why these donations are so important. Working with Adhesive will help us strengthen this message amongst Australian consumers.”

Recently, Adhesive won the public relations account for Seek across Australia and New Zealand. This year the agency won the PR accounts for Threat Quotient and National Manufacturing Week’s list of events, and was reappointed by the Singapore Tourism Board.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.