Dr Mumbo

There’s always more inventory

Yahoo in the US has found a way of finding a few more advertising dollars by putting a near full page ad on its email log-in page – a piece of prime real estate.  

Yahoo sign in mumbrella(Hat-tip: Media Memo)

Dr Mumbo wonders how long it will be until the currently unadorned Yahoo!7 log-in page follows in Australia. Anyone after a media first?

Yahoo7_sign_in mumbrella

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