Thinkerbell enlists senior talent from Havas and Special, bolstering people and product

Indie creative agency Thinkerbell has made two new additions to its team, hiring a chief of staff and head craft tinker as the continues to scale.

L-R: Thierry Lalchere and Keir Vaughan

Selected for the newly created chief of staff role, Thierry Lalchere joins the agency from her previous role as chief people officer for the Havas Australia and New Zealand group.

Lalchere’s new remit will see her responsible for all things ‘people’ within the agency, charged with ensuring the Thinkerbell brand is a magnet for ‘exceptional unconventional’ people across the market and that the agency creates an experience that ensures they thrive and belong.

Prior to Havas, Lalchere also held roles at consultancies PwC and Booz&Co.

Thierry said: “It’s exciting to be joining an independent agency that has a bit of scale. We’re in control and can create our own brand, yet we also have the size to create exciting and impactful employee initiatives and opportunities. I love what Thinkerbell has already created such as mind expansion week (an extra week off per year for everyone as long as they use it to do something they would never normally do) and Thrive@55 (their internship program for 55 year old’s and over which has already yielded wonderful new hires). I can’t wait to make some magic and have some fun building on their success. The team told me that Thinkerbell wanted an HR person who could help them dance on the bar again. I get it. The HR function should provide structure and support that allows great brands to shine, and great people to flourish – not be a handbrake on fun and creativity. I’m excited to make that happen with the Thinkerbell team.”

Joining the agency as ‘head craft tinker’ is Keir Vaughan, former design director at Special Group. Keir’s remit will see him focus on the craft of Thinkerbell’s work, tasked with radiating craft and a design sensibility throughout the business.

Keir said: “I want to ingrain a sense of design and craft through the entire business and ensure our product is as beautiful as it should be. Emotions are sensitive, and we respond to the beautiful, the charming, and the whimsy in life. That’s what I aim to imbue into Thinkerbell, all through a passion for design and craft.”

Margie Reid agency CEO added: “This is a significant time for Thinkerbell. We are 5 years old and it’s important we have the right systems and processes to consistently deliver Measured Magic and have happy clients. In order for this to happen we need our people to be nurtured, developed and expanded, and that is why we are so excited to welcome Thierry and Keir to our team.”

The new appointments come as the agency last week hinted plans to expand into New Zealand, as Thinkerbell co-founder Adam Ferrier made a callout on LinkedIn for potential agency partners to make ‘Thinkerbell East’ a thing.


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