Top US agency creative director launches new book in Sydney

Tom Jordan, creative director of US-based advertising agency HY Connect launches his new book PurseStrings: New, Proven Ways of Reaching Today’s Female Consumer, co-written by Amanda Stevens, Australia’s leading marketing to women expert. The book will be launched at Pink Salt Restaurant, in Double Bay, Sydney on Wednesday, November 16 from 6:30pm-8:30pm.

The announcement:

Award–Winning International Creative Director Tom Jordan in Australia to lift the lid on the Advertising Industry’s ‘Dirty Little Secret’.

Chairman and Creative Director of leading US-based advertising agency HY Connect, Tom Jordan will be in Australia for the launch of his new book, PurseStrings: New, Proven Ways of Reaching Today’s Female Consumer on Wednesday, November 16.

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