TV audiences well down on Thursday as bogans beat geeks

October 17, 2014 9:42

Thursday night saw TV audiences well down with audiences barely reaching the 900,000 mark and the ABC’s Catalyst and the return of Upper Middle Class Bogan among the highest rating non-news shows.

The season premiere of Upper Middle Class Bogan drew 719,000 viewers, making it the eighth most watched program of the night, well ahead of Seven’s Beauty and the Geek, which improved on last week’s performance but still only attracted 623,000.

A second episode of the geeks and beauties drew 613,000. The second episode was the most watched show amongst all the demographics, with the first episode the second most watched show amongst the 16-39 and 18-49 demographics.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

viewer 17 Oct 14

My question is why were both 10 + 9 running shows that ran either earlier in the week or the previous week?
What’s up with the networks and their programming departments. How hard is it to run something that wasn’t aired in the past 7 days. Surely they have a bank of movies they hold licences too that could have aired. Anything, something? They wonder why we are switching off.
Stations need to invest and create watchable content.
These are sad days.

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