Beauty and the Geek wanes but tops key ad demos

Beauty and the Geek: won in key ad demos

Ratings for Beauty and the Geek fell significantly last night, but the Seven show was the most-watched of Thursday in the key advertising demographics.

The hour-long show was no match for last week’s two-hour special, with its audience dropping from 977,000 to 846,000 viewers, according to preliminary overnight ratings from OzTAM.

The geek-to-glory show, which ran from the later time of 8.30pm (last week it aired from 7.30pm), fell from second in the total viewers rankings to eighth.