Two ad agency executives feature in the new series of Big Brother, which debuted on Nine last night.
Michael Beveridge, a junior copywriter at Brisbane agency The Hoopla Family, joins contestants that include a computer geek, rock singer and check-out guy.
Another agency exec is Stacey Wren, a 24-year old account manager at Frost Design in Sydney.
Frost’s general manager Rion Shelley told Mumbrella that the agency had toyed with the idea of Wren wearing Frost-branding t-shirts while on the show, but the contestant had vetoed the idea.
“We did seriously think about Stacey wearing a different Frost-branded t-shirt every day, but thought better of using the show for shameless self-promotion,” Shelley said. “We also discussed that conversations in the Big Brother house about work are probably best kept to a minimum.”
“Stacey has our full support, and we’re delighted she’s on the show. We will miss her in the studio, but her job is covered for 6-8 weeks, assuming she goes the distance and wins.”
The show is to be hosted by Sonia Kruger on week nights at 7pm, with live nominations on Mondays at 7.30pm, live evictions on Sundays from 26 August and Big Brother Confidential from August 22.
The difference with this season’s reality show is that every housemate has a secret – someone is a multi-millionaire, someone is a juvenile offender and another has a very high IQ. The housemates have been tasked to find out which trait belongs to whom.