Two-horse race between Seven and Nine intensifies as Ten continues to struggle
The 17th week of the year – and the second of the post-Easter ratings period – saw Seven’s My Kitchen Rules once again dominate the ratings, but Nine narrowly win the week overall, as Ten fell out of the picture with its top-rating program of the week placing 34th.
Nine narrowly won the week with a 22.9% audience share, ahead of Seven’s 21.9%, ABC’s 11.1% and Ten’s 8.9%, according to OzTAM’s overnight preliminary metro ratings.
Once the network’s multi-channel offerings were factored into the equation, Seven narrowly stole the lead with 31.8% average audience share, compared to Nine’s 31.1%, ABC’s 15.6% and Ten’s 14.4%.
SBS has a share of 4.9% on its own, and its multi-channels had 7.1%.
My Kitchen Rules dominated the ratings race as it headed towards its final episode, accounting for three of the top five positions throughout the week.
The Voice, Seven News and Nine News took up the other positions in the top 10 on the most-watched programs list for the week.
Seven and Nine were the only two stations to appear in the top 20 for the week. The first interruption to their dominance came at 21, with last Sunday’s ABC News pulling 792,000 viewers across the five metro markets.
Ten’s top program for the week was the Anzac Day episode of Bondi Rescue, which showed the dramatic attempted rescue of two unconscious Norwegian toursits, with only one surviving. The episode, which the network dubbed its “most powerful episode yet”, was the 34th most-watched program of the week, according to OzTam’s weekly top 100, with 553,000 viewers.
Seven had 29 shows in the top 100, ABC 33, Nine 23, and Ten 15.
In terms of overall primetime channel share between the three main commercial free-to-air networks, Seven had a 41.1% share across total people, compared to Nine’s 40.3% and Ten’s 18.6%.
In the key advertising demographic of 16-39s in prime time, Seven had a 42.2% audience share, Nine 37.2% and Ten 20.6%.
In 25-54s, Nine narrowly edged ahead in prime time with 39.6%, compared to Seven’s 39.3% and Ten’s 21.1%.
The graphs and tables below are provided by Nine, based on OzTAM data, and include only the Seven, Nine and Ten networks.
The ratings week:
Saturday 29 April: Saturday TV ratings: ABC places second ahead of Nine and Ten
Friday 28 April: ABC beats Ten for fourth time this week
Thursday 27 April: Masterchef warms up audiences with special ahead of series return on Monday
Wednesday 26 April: The Voice beaten by My Kitchen Rules for the second night in a row
Tuesday 25 April: Battle between Nine and Seven heats up as reality franchises go head-to-head
Monday 24 April: The Voice season six return helps Nine win the night
Sunday 23 April: Logies fails to crack 1m metro viewers and comes in behind My Kitchen Rules
