Two Palms Media appointed to the marketing of Danone’s So Delicious Dairy Free and Alpro brands
Sydney-based social and digital agency, Two Palms Media, has been appointed by Danone to execute the creative strategy for its plant-based brands So Delicious Dairy Free and Alpro.
The agency will be working on the marketing campaigns, social media, PR activations, ambassadorship programs, and overarching creative for the two brands.
So Delicious is one of the new brands on Two Palms Media’s roster
So Delicious Dairy Free is an ice creams and creamy yoghurt alternative. Alpro offers a range of nut and grain milks and yogurts.
Two Palms Media founder and director, Ed Ringwood, said: “We’re thrilled to be representing two forward-thinking brands from the Danone portfolio in the plant-based food and health space.
“The future is plant-based and we’re excited to take the brand to a new creative level in this realm. The wheels are spinning and activations are already underway – watch this space.”
Last month, Danone Nutricia appointed White Grey to the creative account for its healthy ageing portfolio. A recent campaign for Danone’s YoPro range was executed by Emotive and Lampoon Group.
