UM retains Menulog media account as Just Eat Takeaway.com settles global roster

UM has retained Menulog as a client in Australia. The local pitch has contributed to a global network win for the agency, which has been appointed as the worldwide media planning and buying partner for the service known in other markets as Just Eat Takeaway.com.

As part of the global win, UM has added Just Eat to its portfolio in nine additional markets, taking its total to 21 countries and locally extending the partnership that has been in place for three years.

Marketing director for Menulog ANZ, Simon Cheng, said the three years with UM Australia has been “very successful”, as the agency has delivered “sophisticated media planning that has helped evolve our marketing in this dynamic and highly competitive category”