Unilever launches review of global digital roster

unileverUS-based MediaLink is conducting a review of Unilever’s global digital roster, according to reports.

Roster and non-roster agencies will be invited to pitch with Campaign magazine reporting that the review forms part of a strategy to build the FMCG’s integrated agency network.

Agencies who currently work with Unilever on its global digital campaigns include Razorfish, Engine, Ogilvy & Mather, Weber Shandwick and Edelman.

Unilever had not returned calls to Mumbrella at time of publication.



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