F.Y.I.

Unruly and MediaCom partner to reveal how advertisers can target different cultural groups via video

March 25, 2018 11:30

News Corp’s Unruly has tapped into MediaCom’s Cultural Connections research to discover how advertisers can maximise the impact of their video content.

Advertisers can find out how well their video content will resonate across 52 different markets around the world, according to Unruly

The announcement:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics

Latest

Kerry Stokes says goodbye to his shareholders as SWM accelerates its cuts

The Daily Aus breaks even on back of newsletter focus

Mumbrellacast: The $300m Australian content law; Woolies pre-loved Xmas campaign; and SCA and Seven green light upsets investor

Netflix simplifies its ad viewer metrics

Seven loses some ground on Unmade Index after bad news AGM

Unruly and MediaCom partner to reveal how advertisers can target different cultural groups via video

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE