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Urban List expands into Hong Kong

Prominent travel and lifestyle publication Urban List has announced further expansion into Asia Pacific with the launch of its Hong Kong publication.  

Urban List Hong Kong will provide comprehensive city itineraries and neighbourhood guides to Aussies visiting the tourist hotspot.  

The expansion is part of an exclusive partnership with the Hong Kong Tourism Board.

Urban List commercial director Daniel Harris said: Our audience’s appetite for travel is insatiable, and they have Hong Kong on their minds. They’re looking for meaningful content from a trusted source that gives them confidence in the buying and booking decisions they are making”. 

Known for its impressive skyscrapers, cultural attractions, and delicious street food, Hong Kong is a sought-after destination with more than 300,000 Aussies and Kiwis visiting last year.  

Hong Kong Tourism Board director Australia, New Zealand and South Pacific, Karen Macmillan, said Urban List is the perfect publisher to showcase Hong Kong’s vast cultural experiences and diverse neighbourhoods. 

“Wof course want to encourage Australians to take in the iconic bucket list attractions but also explore beyond the stunning skyline, meet some local legends, and uncover the city’s many hidden gems.”

Launched from a bedroom a decade ago, Urban List serves 30,000 recommendations an hour across Australia, New Zealand, and Singapore, connecting a community of three million with quality experiences to eat, buy, book, do, and see.

Urban List lifestyle and travel editor Renée Ardon-Coppinger said: “Our audience is thirsty for new adventures and to go off-the-trodden path – Hong Kong and all it has to offer visitors – fits the bill.

“From Michelin-worthy noodle markets to opulent, one-of-a-kind spa experiences, we’re ready to help our culture-seeking readers dive head-first into spectacular Hong Kong”.

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