Very Big challenge

Tim Burrowes

May 14, 2009 1:20

Whatever label it chooses, there is no getting away from the fact that the job of marketing VB is that of managing decline.

Julian Lee on Foster’s’ marketing challenge

Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.