I-view names John Leahy as commercial head

Data collection agency I-view has named I-Link Research head of marketing and business John Leahy to head up its commercial operation.

I-view managing director Aaron Morris described Leahy as “an impressive senior research professional”.

“With an impressive understanding of modern marketing research, consumer intelligence and data, John is the perfect fit for this role,” he said.

Leahy has 11 years experience in research across FMCG, retail, financial services, healthcare and service sector markets, the last six of which he spent with I-Link.

He was general manager of Customer Perceptions in Ireland prior to I-Link.