News

Viewers prefer Budget over debut of The Last Resort

The ABC’s broadcast of the 2017 Federal Budget had 639,000 metro viewers, well ahead of Nine’s reality franchise The Last Resort, which had a metro audience of just 414,000 for its initial outing.

The poor results mean Nine placed third for the evening with a 15.7% audience share, behind Seven’s 19.1% and Ten’s 17.5%, according to OzTAM’s overnight preliminary metro ratings.

ABC had an audience share of 11% and SBS 5.1%.

Ten’s Masterchef won the competitive 7:30pm timeslot with 979,000 viewers, ahead of Seven’s House Rules with 795,000 metro viewers.

Masterchef was also the most-watched non-news program and topped the key advertising demographics of 16-39, 18-49 and 25-54.

Meanwhile Seven’s renovation show House Rules pulled 795,00 metro viewers, rising slightly in viewers from last Tuesday nights 788,000.

Nationally – including both metro and regional affiliate stations where the programs are broadcast – Masterchef saw 1.335m tune in ahead of House Rules’ 1.295m and The Budget 2017’s 937,000.

Seven’s Seven Year Switch had a metro audience of 507,000. The relationship reality TV show has lost traction from its debut audience of 618,000.

Ten’s NCIS managed to win the 8.30pm timeslot with 563,000 metro viewers, while Nine’s Love Child averaged 521,000.

Nationally Seven Year Switch averaged 782,000 viewers while Love Child pulled 805,000.

In the 6pm news battle for the evening Seven News won the night seeing 1.009m tune in beating Nine News’ 994,000.

At 6.30pm Seven News/Today Tonight pulled 1.059m metro viewers ahead of Nine News’ 974,000.

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