Dr Mumbo

‘Visit in the next 30 days, I’ll pick you up at the airport’

Here’s the sort of marketing coup that must have Tourism Australia painfully jealous.

New Zealand PM John Key was invited onto the David Letterman show to present the top ten reasons for visiting the country.

 

Dr Mumbo understands that Hill & Knowlton’s USA office takes the credit.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.