VMLY&R nabs Merkle talent for first chief growth officer ANZ

Kalila Welch

August 4, 2022 10:33

WPP’s brand and CX agency VMLY&R has selected Merkle Australia’s former general manager Johan Borg as the first chief growth officer for VMLY&R Australia and New Zealand since the VML and Y&R merger in 2018.

Borg will join his former Merkle colleague Miles Cox, who crossed over to VMLY&R as the agency’s first chief experience officer in June this year. The pair also worked together at fellow dentsu CX firm Isobar, having both moved to Merkle in June 2021.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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