‘We haven’t yet reached peak podcast’: 2 million Aussie tune into podcasts daily
2 million Australians enjoy a daily podcast according to new insights shedding light on the nation’s podcast listening trends and preferences.
The PodPoll 2024 survey, conducted by Deadset Studios and market research agency, Insightfully, reveals that 39% of Australians – approximately 8.2 million people – listen to podcasts monthly.
In addition, 4 million tune in weekly, and a further 2.2 million listen at least once a month.
