Wendy Moore becomes new boss of Foxtel’s Lifestyle brands
Former Pacific Magazines homes and food GM, Wendy Moore, has been appointed general manager of Foxtel’s Lifestyle brands.
Moore, who announced her departure from Pac Mags yesterday, fills the role left vacant after Hannah Barnes left the subscription TV operator last August.
Wendy Moore joins Foxtel after 12 years heading PacMag’s lifestyle brands
Foxtel’s Lifestyle brands include the Lifestyle, Lifestyle HOME and Lifestyle FOOD channels along with the lifestyle.com.au website. In 2017, Foxtel axed the Lifestyle You channel in an overhaul of its subscription offerings.
Moore’s role will see her responsible for new and continuing international acquisitions along with guiding current and future direction and commercialisation of the brands across streaming, broadcast and digital.
During her 12 years at Pacific Magazines, Moore managed brands including Home Beautiful and Better Homes and Gardens, across the lifestyle category in her role as general manager of Homes & Food.
Brian Walsh, Foxtel’s executive director of television, said: “Foxtel is delighted to welcome a media executive of Wendy’s calibre and experience to the team to lead one of our most venerable and time-honoured brands, Lifestyle.
“We waited to get the leader we wanted to take the brand forward and Wendy is key to that ambition. I know that she will bring to the table an incredible wealth of lifestyle insight and knowledge, making her the ideal person to breathe new life into our Lifestyle group while maintaining the unique qualities that makes Lifestyle so loved by our viewers. I can’t wait for her to get started.”
Moore added: “Lifestyle content is my passion, and the opportunity to build on such a strong portfolio of Lifestyle brands is incredibly exciting. To join Foxtel as they are entering such an innovative period is a dream come true.”
She will start at Foxtel on April 29 and report to Stephen Baldwin, director of Foxtel Networks and On Demand.
