What every social media expert needs: non-explosive handcream

From the looks of the final tweet from Mindshare’s global social media guru Ciaran Norris, his post-Adtech departure from Sydney Airport was not entirely smooth.  

Somewhat plaintively, he tweeted:

“Sat in Sydney’s Departure Terminal after customs excitement: technology that mistakes hand-cream for explosives is not technology I trust”

If nothing else, Dr Mumbo salutes Norris’s willingness to own up to using handcream, and hopes the ensuing body search wasn’t too intrusive.

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