What Fairfax and News could achieve if they worked together

Dr Mumbo is all too aware Nine and Fairfax could be merging later this year, but he’s also been keeping a keen eye on the increasing collaborations between rivals Fairfax and News Corp.

And it seems he’s not the only one.

At this year’s News Media Awards co-host Andrew Hansen, who noted the new awards format brought together the newspaper people with the advertising people – “so the alcoholics are now with the cocaine addicts” – was also keen to explore what would happen if the two companies worked more togehter.

In a song about how much publishers hate Facebook – which will forever more be stuck in Dr Mumbo’s head – Hansen traversed through publishers’ recent troubles.