What might Nick Clegg bring to Facebook?

Vijay Solanki processes the news that ex-UK deputy prime minister Nick Clegg is to be Facebook’s new global comms lead.

With the state of the world today, it’s easy to think there is no news you can wake up to which surprises you. But the announcement on Sunday that former UK deputy prime minister Nick Clegg is set to lead Facebook’s communications globally made me stop and say ‘huh?’

I know I’m not the only one to be surprised by this announcement, but my surprise came from the fact I know Nick (a little). But when I started pairing that with my knowledge of the policies and politics emerging around technology and, of course, the digital marketing space, it started to add up.

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