When subbing goes bad
This is a story which has gained much coverage in the UK, but is worthy of sharing in Australia too.
The UK’s biggest commercial broadcaster is ITV, and the duo Ant & Dec (you may have seen them in Australia presenting I’m A Celebrity Get Me Out Of Here) are among its most high proile talent.
So the Daily Express featured a story about the duo’s respective marital situations them with the headline: “Can Dec finally match Ant?”
As is sometimes the way, by the final edition, the headline had been updated to “Can Dec at last match Ant?”
Happily, there was also an in-between edition with this headline:
it’s the subhead that really makes it.
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… Not to mention the photo of the two guys!
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Would it be impolite to point out that one needs to sub one’s own piece vigilantly when mocking someone else’s subbing? I’m pretty sure Ant & Dec aren’t actually among the UK’s most “high proile talent”.
Cheers,
Andrew
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I’d say they were amongst the most high profile talent in the U.K, Pop Idol presenters, Britain Got’s Talent presenters, I’m a celebrity.. presenters…. Unless of course your objecting to the use of the word talent.
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I think this is a case of Muphry’s Law: http://en.wikipedia.org/wiki/Muphry's_law
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Bummer.
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By the way, its PROFILE, not proile…. para 2.
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probably head was handwritten in CAPS – handwritten “fi” never looks like “a” … but “FI” can look like “A” … silly when the head isn’t in caps anyway …
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