Cartoon Trump launches Sportsbet’s Trump Hub: ‘Which is a tremendous name by the way’

October 16, 2020 10:05

With the US election on the horizon, Sportsbet’s has continued to parody President Donald Trump, launching a specialised ‘Trump Hub’ for punters to bet on the election result and Trump’s unpredictable behaviour.

Trump Hub enables punters to bet on not just the election result, but what Trump might do next, such as adding his face to Mount Rushmore, dying his hair black, or tweeting Sky News host and News Corp columnist, Andrew Bolt.

The first hint of Sportsbet’s election activity came in August when the brand took advantage of the furore caused by Trump’s July Fox News interview, in which spoke about passing a cognitive test.

Trump repeated the words ‘Person, woman, man, camera, TV’ throughout the interview, and in a print ad Sportsbet added ‘phone, Sportsbet, Biden $1.53’.

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Zoe Wilkinson

Zoe Wilkinson was a reporter at Mumbrella and the producer of the Mumbrellacast from March 2019 to May 2021.

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