White Grey announces new Sydney and Melbourne hires including Warwick Heathwood as strategy director

White Grey has expanded its client service and strategy teams with a list of new appointments in both its Sydney and Melbourne offices.

In Sydney, Warwick Heathwood has been appointed to the role of strategy director. Heathwood joins from SET Creative in New York where he spent one-and-a-half years as its head of strategy.  He has also worked in strategy roles at Argonaut Inc in San Francisco and TBWA Sydney.

Clockwise from top left: Warwick Heathwood, Alice Tschuchnigg, Georgie McGarr and Aarti Suri

Lee Simpson, CEO of White Grey Australia, said Heathwood’s experience and leadership credentials would greatly benefit the agency.

“Warwick brings a breadth of experience to the fold; a global perspective combined with a local point of view, experience ranging from brand work through to experiential and work that has been recognised at the most prestigious effectiveness awards globally. We believe his strategic leadership will add to our mix of specialist practitioners here at WhiteGrey as we continue to grow,” Simpson said in a statement.

Also joining the Sydney office are Aarti Suri and Georgie McGarr as group account directors.

Suri joins from CHE Proximity, where she spend four months as group account director. Prior to working at CHEP, she spent nearly three years at digital creative agency Possible in London.

McGarr , meanwhile, spent four-and-a-half years as group business director at 303 Mullen Lowe where she was the agency lead on the Audi Australia account.

In Melbourne, Alice Tschuchnigg has also been appointed as group account director. Previously, Tschuchnigg spent a year as group account director at Saatchhi & Saatchi in Melbourne and three years as global account director at Droga5 New York.

Simpson said the evolution of the agency enabled it to attract the best new team members.

“This past year has been all about re-framing our business, developing our distinct positioning and creating a new model which has led to increasing our scope of services for existing clients plus winning new clients. With this growth comes the ability to attract the best-in-market, and we are thrilled Warwick, Alice, Aarti and Georgie are joining the business,” he said.


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