Whittaker’s Chocolate appoint Straight Up PR as Australian PR Agency
Health and lifestyle PR and talent agency, Straight Up PR has sweetened its FMCG portfolio by welcoming chocolate makers, Whittaker’s into its suite of clients.
Having worked alongside the Whittaker’s team on a collaboration with fellow New Zealand brand and long-standing Straight Up PR client, Pic’s Peanut Butter, brand manager at Whittaker’s, Hannah Gray said she is “thrilled” to be officially working with Straight Up PR.
“We’re thrilled to be working with Straight Up PR to celebrate 125 Years of Whittaker’s Chocolate. The team truly understand our brand & are an extension of our team in Australia,” Gray said.
Saying Kia Ora to New Zealand based brands has become a regular occurrence at Straight Up PR with the team also representing brain health brand Arepa, female healthcare brand Kolorex, sustainable beverage company Chia Sisters & peanut butter brand Pic’s Peanut Butter.
“New Zealanders are innovators and have natural entrepreneurial spirits, qualities that we truly value at Straight Up PR. We’ve built a reputation amongst brands across the Tasman as a trusted agency that can be their team on the ground in Australia & create brand awareness for them in a bigger market.
“We look forward to bringing to life relevant, tailored campaigns for Whittaker’s and delivering results that matter most to them,” said managing director at Straight Up PR, Hannah O’Donnell.
