Blowjobs, bukkake and bitches: How Wicked Campers toned it down
Source: growstaweb.com
Nearly two years ago Australia’s most notorious camper van company, Wicked Campers, promised to tone down the slogans on its vans after a public outcry led to 100,000 people signing a petition against it.
Since 2008, Dr Mumbo has calculated Wicked Campers has been in front of the Ad Standards Board 89 times, 33 of those appearances were after the company promised to tone things down.
And judging from the latest three slogans the ASB has ruled against, things haven’t been toned down all that much.
“Sniffs you’re [sic] arse you’re probably a bitch”
“Bukkake ruined my carpet!”
(If you don’t know what bukkake is, look it up – just not at work).
“A blowjob a day keeps the breakup away…”
As per usual, Wicked Campers didn’t bother to contest the complaints, but then being Australia’s most complained-about advertiser it has become something of a past-master at ignoring admonishments and reaping the benefits of the PR.
Here’s a breakdown of complaints, by year, since 2008, which shows Wicked could be on for a record year:
8 (so far) in 2016
17 in 2015
19 in 2014
7 in 2013
7 in 2012
Just one in 2011
8 in 2010
11 in 2009
11 in 2008
Of those, 28 complaints have been dismissed (the majority back in the early days of the ASB when its slogans were a lot tamer by comparison) and 61 have been ruled against, but because of a loophole in the set-up of the ad watchdog the company doesn’t have to take the slogans off its vans because it owns them.
However, the brand might have a few more problems on its hands in New Zealand where there is more of a concerted push to get the campers to clean up their act.
S&G 100,000 ‘likes’ to stop Wicked CampersA 100,000 ‘likes’ to stop Wicked CampersUPDATE: Many are asking why 100k likes. 100k likes was just a significant enough number to take this to the PM this Thursday morning to make a real statement. 300,000 signatures forces a referendum so one third of that makes a Govt sit up and take real notice. We are so grateful for the 000’s of wonderful supportive comments that have been sent! We love a laugh as much as anyone but there are occasions where it is important to send a statement to greedy companies who for their own mercenary gain would put these vans out there without any thought of the welfare and message it sends to our children and society in general, cheers.
Posted by Si & Gary on Sunday, March 20, 2016
Meanwhile, a government department is actually looking to see if it can stop campervan passes being issued by Wicked, which would make it virtually impossible for someone hiring one of its vans to use a campsite in New Zealand.
Apparently the ASB is working with authorities in Queensland (Wicked is headquartered in Brisbane) to see what it can do about the slogans.
OMG!!!! totaly offensive-kids should not be seeing that on the road on a family outing day!!
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N. Sarcastic or not – you are correct.
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Just stop backpackers from hiring them.
It’s not hard – just let them all know, via facebook pages, tourism sites etc, that if they hire a Wicked van they are likely to find their tyres let down a few times along the route, or that stores refuse to serve them, petrol stations refuse to re-fuel them, caravan parks turn them away, etc.
True or not, it should make them think twice.
Oh, and remind them that the vans are usually in sh*t condition and are likely to break down anyway.
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AG George Brandis – this could be your moment of redemption! You got a big fail wanting to change the Racial Discrim Act to remove key sections which you said made it “illegal to hurt the feelings others.” Redeem yourself ! Why can’t the Sex Discrimination Act 1984 be used or amended and enforced to prohibit offensive slogans on T shirts, vans, etc that incite violence and acts of criminality like kidnaping and sexual assault against anyone. i.e. apart from the company being liable, if you even drive one of these offending Wicked vans, you the driver, are also culpable.What backpacker wants to be charged or fined for this. George can you hear me ?
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Come on Si & Gary, you have to admit, the “drowning troubles” line is pretty funny…
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I take it KGB you are not being ironic, rather moronic.
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Let’s rearrange our entire society to suit pretentious prudes with children.
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Yeah Bob and promote rape, kidnapping and sexual assault in public. How prudish of me.
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Thank you “night woman” and you are not prudish,probably a mother with children that does not promote children being exposed to pornographic related content.
Bob – I am sure if you have children and you are on the way to nanna’s and instead of playing eye spy-you have to explain what the word “bukkake ” means you will realise my point.
and as for a “blowjob a day keeps the break up away” let’s just promote that with the family that are in the car driving along where there is domestic violence present and teach the kids that when you grow up that is how you placate your partner.
Bob read some books seriously!
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Bukkake is a japanese dish – fine noodles with white sauce.
You have spilled your fine noodles with white sauce on your carpet, and ruined it.
What were you thinking people?
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